My Beauty Diary: the allure of sheet masks

My Beauty Diary Imperial Birds Nest 2

Masks have gone from luxurious and exclusive spa facials to at-home beauty treatments. My Beauty Diary touts some of the best masks, and will have you reaching for one.

Sofia Vergara shared an article about the rise of sheet masks in the U.S. And I was surprised to read that because they’re such an everyday occurence in most Asian countries like Japan, Korea and Singapore.

For Australia, I assume they’re widespread because of the influx of Asian influences (there are plenty of Asian beauty shops and Asian grocery stores in certain areas).

So I thought they’d pretty much be a mainstay for every country. Clearly that’s not the case. I guess clay masks out of tubes and jelly masks out of jars are more common in countries outside of Asia.

Not anymoooooore!

Stores like WalMart, Nordstrom and Sephora now carry facial sheet masks, in single pieces and in packs of 5 or 10.

Lady Gaga and model Chrissy Teigen snap Instagram selfies while wearing their sheet masks (even James Franco and Chris Pratt do it, it’s weird and LOL at the same time!).

Day3 with @nagi_sakai . early call time 😬😬 #madisonavenue

A photo posted by Kasia Struss (@kasiastruss) on

Wait… did Kasia Struss just go for a coffee run? In a mask? I mean that’s a whole different level of weird man. Totes do not recommend that.

I think one of the mainstays of facial sheet masks are their convenience.

Clay masks are fiddly, and have to be washed off. Plus it sucks when some of it gets stuck in your hair, or hardens and gets itchy or uncomfortable.

Sheet masks are easy to put on, easy to take off, easy to dispose and don’t need to be washed off. They’re also easier to use compared to jelly masks in tubs. I suppose the only problem stems from disposal, but that’s if you’re terribly eco-friendly.

But then again, they’re made from cotton fibres! What’s wrong with that?

While there’s loads of brands from Taiwan, Japan and Korea, who tout facial sheet masks, there are some fan favourites, who become cult brands for a reason.

My Beauty Diary (MBD), a Taiwanese brand, is one of them.

They really are way better than the average brand mask. I don’t lke to buy into the hype, because I think each individual’s skin might react differently to different products and active ingredients.

But I’ve tried many brands over the years, and I’ve come to realize exactly why the ones from My Beauty Diary are always raved about.




Tried these out in 2011, with the best sellers. The Black Pearl mask is still a huge favourite till now, and the Southern France Apricot mask smells really fruity.

The main benefits of sheet masks are to boost hydration and add radiance to the skin. Other properties that they boast are generally just add-ons, like whitening and oil control.

My first ever My Beauty Diary haul back in 2011. They’re really old versions of the masks! Loved my mask windfall.

My Beauty Diary has since improved on their formula and packaging.

BUT because of their constant testing and new formulations, they also discontinued many flavours.

Including the chocolate mask! 🙁

They also discontinued the cherry chocolate mask before I tried it, another huge disappointment.

I believe they also discontinued my next favourite mask: Southern France Apricot mask. Just can’t find it anywhere.

But with the discontinuation of old formulas come new flavours, like the Imperial Birds Nest mask. They have an existing Birds Nest mask, I’m assuming the Imperial one is more… royal. LOL.

My Beauty Diary Imperial Birds Nest

Certainly comes in a more royal red packaging!

If you’re standing in front of an aisle looking at all the flavours of MBD masks and wondering which one to get, here’s my non-exhaustive list of favourites to help you out:

  1. Chocolate (discontinued): boosts the skin’s radiance, and smells like chocolate milk!

  2. Southern France Apricot (discontinued?): really effective in moisturizing the skin, plus the smell is really fruity and nice

  3. Black Pearl: evens out the skin tone (supposedly it can fade acne scars too)

  4. Imperial Birds Nest Mask: I haven’t tried the original Birds Nest version, but I prefer the Black Pearl than this Imperial Birds Nest mask

  5. Bulgarian White Rose: better for whitening than the Black Pearl, but not as moisturizing

  6. Apple Polyphenol: Has oil controlling properties, so it’s good for acne-prone skin and oily skin

I’ve also tried Yogurt, Mixed Berries, Cooling and Aloe Vera but I wouldn’t recommend getting any of them, especially not for your first MBD experience.

I would also recommend doing a mask once or twice a week, either at night before going to bed or in the morning before starting your day. There’s nothing better than feeling fresh-faced and ready to take on the world!

Except the feeling of going to bed and not needing to wake up early on the morning.

Photo Credit: Onya Magazine

Yup, definitely either of those two.

Do you love the luxury of MBD masks as everyone else? Or do you think they’re an overhyped cult brand? Let me know in the comments below.

Much Love,

Fari Wu

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2 comments on “My Beauty Diary: the allure of sheet masks
    • Hey Emma! I was in Melbourne, so I’m not sure about Sydney. But in Melbourne, there were a few shops in Chinatown that sold authentic MBD masks so you can check out Chinatown. Otherwise, you can try buying from some online stores, but make sure they’ve got good reviews. Let me know how that goes!

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